Khronos Mobile OpenVG Draft Out

This is an interesting project that has wide support, especially in the Asia they have signed up some new supporters. Asia happens to be the market area that will dictate the technological platforms of the future that gives bright future for this project.

Macromedia better watch out. They have Flash Lite, but they have fumbled with the monetizing models. I have no idea, why they stubbornly try to mass-license it via operators and manufacturers. Give free downloading option for those who don't have the luxury of like-minded manufacturer. If people start to use it then operators and manufacturers just have to follow.

At the same time it is evitable that it will be harder to make money with Flash Lite in a same manner as with Flash. Mobile applications just don't have similar ease of time and screen as computers so it is evident that people just don't want to see something wonderful in the mobile gadget. People want to get the information and that is it. For developer it might not seem worthwhile to invest into high licensing fees if all they do is to create nice looking buttons and text fields so that mobile user can get the information.

Now we just have to wait and see. Khronos will give strong alternative for Flash Lite and this might make Macromedia to change their present business model on mobile arena.